• We're Dog Obsessed

    Dogs are more than just our companions, they’re our co-pilots in life. That's why we do more than just fuel your furry tribe with wholesome food – we give back, too.

  • We Give Back

    We strive to work directly with like-minded people who love dogs most of all, and help them however we can – because we believe that dogs are paramount to profit.

  • We're Transparent

    Our recipes are a balanced blend of 100% locally-sourced, human-grade ingredients and feature no artificial preservatives, additives, meat-fillers or byproducts.

  • We're Convenient

    Each meal plan is customized to meet your dog's specific caloric needs, and our simple subscriptions will ensure they have fresh, shelf-stable food delivered right to their door when they need it.

  • We’re Responsible

    Our lightweight carton-based packaging is responsibly sourced and 100% recyclable in the United States – and, it’s part of our commitment to attain a carbon-neutral footprint on our way to a circular economy.

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Happy Howl founder Colin with Rocky laying in lap

About Our Founder

When Colin adopted his best friend Rocky, he discovered that his pup was plagued with serious stomach, allergy, and digestive problems. After countless vet visits, OTC dog foods, specialty diets, and prescription foods, Colin ditched it all and started cooking. Two years and 36 recipe iterations later, Happy Howl was born.

More about our Founder